What’s the secret to mobile commerce? Frictionless transactions according to Billing Revolution CEO Andy Kleitsch

Andy Kleitsch believes in simplicity — especially when it comes to enabling mobile commerce and transactions on the device. Simplicity encompasses a number of areas and his company, Billing Revolution (www.billingrevolution.com) is aiming to remove complexity and give merchants the ability to get and running and charging for their content as quickly as possible.

A huge piece of the strategy when looking at mobile commerce is usability — what works online does not work on a feature phone that displays 3 lines of text and this is where Andy’s company plays. Ensuring frictionless transactions means the consumer doesn’t fumble over usability issues and abandon the buy.

Andy has a ton of experience and a very unique perspective on this space. If you are looking to enable mobile commerce for your product/service/charity there is something here for you that will guide and education.

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About Andy Kleitsch
Andy Kleitsch

Andy is a serial entrepreneur bringing a deep background in mobile operator billing technology and mobile data product management. Prior to founding Billing Revolution Andy was the Sr. Manager of the AT&T Wireless mMode portal. Before entering mobile, Andy was the founder of WeddingChannel.com (a leading wedding planning web destination) which was later sold to the Knot for $80+MM.

Andy resides in Seattle Washington and enjoys windsurfing when he is not spending time with his wife and two children.

About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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