recorded December 19, 2010
Welcome to This Week in Location Based Marketing where we rehash the news that matters in the location based marketing world.
1. VISA and Air Miles are getting into the check-in business
2. JiWire launches Compass Ad Network 2 weeks after NearbyNow acquisition
3. Screenscape and the first steps towards Minority Report becoming non-fiction
Resource of the Week
Location-based marketing survey by Wayne Sutton and The LBMA. Please contribute your insight by the end of Monday, December 20th here.
Tomi Ahonen’s 10th book, The Insider’s Guide to Mobile, is available for free here. Well worth the read if you are in the mobile industry. Tomi is a mobile luminary.
Tool of the Week
Glympse™ is a groundbreaking new way to share your location with anyone for a specified period of time using patent-pending GlympseWatch™ timer.
Can’t see the video? Click here
Listen to the audio version now: [audio:http://blip.tv/file/get/Untether-TWiLBMEpisode5660.mp3]