How Spreed Inc. built a product, landed the Globe and Mail and evolved into a platform with Dave Coleman, Director of Marketing

UNTETHER.tv was the official broadcast partner for the recent Mobile Innovation Week and this is one of the sessions we had while on location in Toronto.

Dave Coleman is a nimble guy – just like the company he works for, Spreed. He understands the need to be aware of opportunities and where the focus should be, regardless of where you started or what you were originally aiming for.

Dave walks us through a quick history of Spreed, their platform, the Globe and Mail news app and then offers some great insight into what companies need to be doing to make it work in mobile right now.

Enjoy!

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About Dave Coleman
Dave Coleman

Dave is Spreed’s Director of Marketing. As an active member of the Toronto Startup community, Dave has been involved in a wide range of projects, including Netus, Brainpark and CommunityLend. Dave also volunteers his spare time, leading the web strategy for the World Wide Web Foundation, a not-for-profit organization focused on proliferating the internet in the developing world. He has a love for everything social; both online and offline and is very passionate about globalization and its effects on international development. Dave has an Honours degree from Queen’s University in Political Science with a focus on International.

This episode is brought to you by:
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About the author

Rob Woodbridge

I’m Rob, the founder of UNTETHER.tv and I’ve spent 14 years immersed in the mobile and pervasive computing world. During this great time I’ve helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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