How SCVNGR is turning the world into a game, one location at a time – with Seth Priebatsch, Chief Ninja

The world is a game, according to Seth Priebatsch and his company, SCVNGR, is building the ultimate global location-based game layer – a daunting task but something that momentum and the location-based services craze is helping with

I’m met passionate guys, dozens of them while doing, but you’ll soon see that this early-twenty-something year-old entrepreneur is as wired for this as you get. He’s energetic, passionate, enthusiastic and the ultimate Ninja for a job and company like this.

It seems that the service and company he is building is one of those rare blends of amazing execution of technology mixed with off-beat and quirky management philosophy and it is working.


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About Seth Priebatsch
Seth Priebatsch
Seth Priebatsch was born in Boston, MA at the age of 7. At the age of 12, he founded his first web start-up. It failed gloriously, achieving profits several times those of Twitter. After completing his freshman year at Princeton (the official requirement to achieve the term dropout), Seth took a “leave-of-absence” to build SCVNGR.

SCVNGR is the game layer on top of the world. It’s part awesome casual mobile game, part powerful mobile gaming engine.

Playing SCVNGR is simple. It’s a game all about going places, doing challenges and earning points! Challenges are quick, casual, fun things to do at places. Things like checking-in, snapping a picture, scanning a QR code or completing some activity. Tons of individuals all across the world play SCVNGR casually as they go through their daily lives.

Building on SCVNGR is just as simple. Everyone who plays SCVNGR can also build SCVNGR by adding challenges to their favorite locations. Currently, over 600 major enterprises in 48 states and 20 countries are building on SCVNGR making the game layer bigger, better and more fun to play!

As Chief Ninja of SCVNGR, Seth is solely responsible for corporate acquisition of all Nerf-based technologies. An avid supporter of blood drives, Seth consistently donates plasma for use in large-screen televisions.

About the author

Rob Woodbridge

I'm Rob, the founder of and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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