Clip: How VaynerMedia hooked up the New Jersey Nets and Gowalla

In this quick clip, Sam Taggart walks us through the process VaynerMedia used to connect the New Jersey Nets and Gowalla to offer free tickets via virtual goods to the last Nets home game of the season.

The rest of the interview can be found here.

About the author

Rob Woodbridge

I'm Rob, the founder of UNTETHER.tv and I've spent 14 years immersed in the mobile and pervasive computing world. During this great time I've helped some of the most innovative companies grow their business through mobile. If you are in need of a mobile business advisor or coach, connect with me here to get things rolling.

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